Three Ted Talks Wk 1 Essay Example | Topics and Well Written Essays - 250 words

Three Ted Talks Wk 1 - Essay Example hin the social setting, it is not acceptable that the marketing ambitions of businesses must be made to override their social responsibilities (Shrivastava & Berger, 2010). Whiles discussing this all important topic, the two Michaels seemed to have diverging but equally practical views. For Porter, he sees businesses as being in a better position to tackling social problems. This is something that Porter believes must not be difficult to do while generating salaries and tax money. Sandel on the other hand feels that there is being enormous monetization of our culture. His fear is that once this happens then businesses can buy their ways through social problems by paying off for these. From a personal reflective perspective, it would be said that even though the monetization of our culture may generally not be a good idea, it should not be a reason to hold businesses accountable for their abilities to tackle social problems as Porter outlines. This is because as it has been indicated earlier, businesses are no longer in a marketplace that is detached from the larger society but rightly attached to the social setting in which they